“Evil Spirits is a new premium spirits line that is painstakingly crafted to be sinfully enjoyed. St. Bernadine was tasked with package design and a media kit for the launch.
Evil Spirits Vodka is the product of a distilling craft so refined it must have been exchanged for diabolical favours. St. Bernadine extended this brand promise through every detail of the design language. Custom word mark? Evil. Spirit renderings in matte varnish? Evil. Recipe card? Evil. Ouiji board with commemorative cast pewter planchette? Evil. It’s time to succumb to the guilty pleasure of Evil Spirits.”
“Working with Casa Montelobos, William Grant & Sons, and Dr. Iván Saldana, the world’s leading agave expert, WeHolden developed the packaging design for Montelobos (Mountain of Wolves) a premium mezcal joven that launched in New York, California, and Texas in late 2012.”
“Identity and Packaging “Tahanat Lehem” (The Bread Mill), experimental bakery brand focusing on new and innovating breads. The bakery taking it’s values from the first entrepreneur Moses Montefiore who boldly built the first neighborhood and wind mill outside the Jerusalem walls combined with modern science and molecular gastronomy.”
“R&B Brewing is one of Vancouver’s original East Van micro breweries, predating the current trend by almost two decades. Partners Rick (“R”) and Barry (“B”) asked St. Bernadine to help with a packaging redesign, initiated by the move from 650mL bottles to a standard 341mL 6-pack format.
The design language is inspired by R&B’s resolutely hand crafted product – as such, every element on the packaging is rendered by hand, including the bar code. Bold silhouette key illustrations take their cues from the beers’ quirky naming conventions, and strong colours aid standout and shelf blocking. Key brand story elements, hand rendered in expressive type, and additional varietal information, like IBU scale, boil information, aging temperature, hop and barley type and mix all support R&B’s independent, craft positioning.”
“Peter Gregson Studio designed the packaging and ID for new brands of organic and non-organic milk, yogurt and kefir called PANON® and BIOPANON®. They are produced in 0.5 and 1 liter packaging. We saw this task as an opportunity to go back to the “basics” both in design and tradition. So, we used the pattern of traditional embroidery and turned it into a simple graphic form.”
“CP+B just created the pizza boxes for Domino’s new Handmade Pan Pizza and we wanted to share the designs with you. The box’s design centers around Domino’s commitment to transparency, by exposing a “dirty little secret” of the pizza business; most of the pan pizzas that people are eating are made with frozen dough. Domino’s, however, uses fresh dough that’s never frozen. To highlight this, CP+B created the nearly all-black box as a visual reminder that the pizza inside was both handmade and baked directly in a pan, while the outside of the box is loaded with fun facts. Like how it took three whole years to develop, and how each is made with fresh.”
“In collaboration with Portland-based printer Premier Press, I pulled together a group of local designers, illustrators and photographers to showcase some of Premier’s processes and papers in a fun, collaborative way. We came up with the theme “Good Stuff,” and a packaging system, 2013 calendar, double-sided wrapping paper and a 20′ x 14′ wall banner were created. Contributors include Nishat Akhtar, Thomas Bradley, Kate Bingaman-Burt, Will Bryant, Ben Clark, Jordan Domont, Nicole Lavelle, Tom O’Toole, Aaron Rayburn, Michael Spoljaric, Ryan Unruh and Everett Vangsnes. Photography by Ryan Unruh, with photo assistance by Matthew Jones.”
“Alaskan Rock vodka is new entrant to the small Australian artisan spirits scene. It is a small-batch hand-made vodka distilled in Tasmania using malted barley and launched online January 2013. The vodka is named after a cocktail incident that occurred in the 1970s (long story). Alaskan Rock is double distilled in copper pot stills for a crisp flavour and smooth finish. It is an excellent sipping vodka although those who wish to mix it will enjoy that too.”
“Alaskan Rock Pty Ltd is the Sydney-based company responsible for the birth of this product. We sell online only at our website. We want consumers to completely enjoy our hand-made high quality spirit so we’ve focussed lots of attention on developing an iconic packaging design that is equally as artisanal as our vodka. The bottles are made from black hand-finished Mexican glass. Raised lettering in white wraps around the side and the punt of the bottle has been deliberately exaggerated to denote the profile of a mountain range as a nod to the unusual product name. The labels allow us to hand-note batch, bottle and distilling details. The boxes into which the bottles are packed are affectionately called our ‘Ned Kellys’ (it’s an Australian thing). They highlight the profile of the punt as well as the Alaskan Rock name. Even our tops are uniquely designed. We recommend freezing our vodka bottles. Not only is the spirit terrific when it’s cold but watching the black glass slowly change from frosty matte to shiny black is a joy.”
“The industrial designers at Vert Design in Sydney, Australia helped bring our new product packaging to life. Huge thanks to Andrew Simpson and his team.”